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From the monthly archives:

December 2009

WOM-COMM Certificate Program From WOMMA

December 28, 2009

WOMMA is holding WOM-COMM Certificate Program online. WOMMA (the Word of Mouth Marketing Association) will be presenting this program via webinar on six Tuesdays beginning January 5th. This is the schedule of the program:

January 5- Defining WOM And How It Fits Into An Integrated Marketing Campaign with Geoff Nelson & Chris Aarons
January 12- Requirements [...]

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Word of Mouth Marketing Campaign

December 27, 2009

Word of Mouth Marketing Campaign
Word of mouth marketing campaign design and management sound simple until you try to make them happen. A word of mouth marketing campaign that works requires strategic forethought, diligent execution, accurate monitoring , and a little bit of luck
While there’s nothing to be done on the luck part, here [...]

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The Secrets of Word of Mouth Marketing

December 24, 2009

The Secrets of Word of Mouth Marketing
Word of Mouth Marketing is as old as products and services. You can imagine tribes talking about where the best hunting or gathering grounds were, Medieval markets teeming with talk of who had the best goods, and explorers enticing people to new worlds with stories of golden cities and [...]

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Using Twitter As A Marketing Tool

December 22, 2009

Using Twitter as a marketing tool needs to be done with moderation. You don’t want to be considered a spammer on Twitter because you only link to your website and clutter your Twitter stream with ads. On Twitter, you must also form connections. Be friendly, ask questions, share information and retweet for others.
Form connections – [...]

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Word Of Mouth Marketing For Your Blog

December 21, 2009

Word of mouth marketing for your blog is easily done in real life as well as online. In real life you can market your blog almost anywhere. Mention it to someone while you are waiting in line at the store, hand out a card to a restaurant owner when you tell him that you want [...]

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Word of Mouth Marketing Awards

December 20, 2009

Word of Mouth Marketing Awards
Word of Mouth Marketing Awards are a fun way to recognize the thought and execution leaders out there in the word of mouth marketing industry- and a natural outgrowth for a young industry with an enthusiastic central organization. Probably the biggest word of mouth marketing awards are hosted and presented by [...]

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Website Marketing SEO Tips

December 19, 2009

Website Marketing SEO Tips
Marketing your website using SEO or Search Engine Optimization is the most important means to getting your words, products and/or blog seen among the most people possible. SEO allows your website to be noticed by Google and influences your ranking in its search. Your goal is to dominate the search engines and [...]

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Word of Mouth Marketing Association – WOMMA

December 18, 2009

Word of Mouth Marketing Association
Word of Mouth marketing on the web embraces social media networks that offer the same kind of influential communication that word of mouth conveys offline. And when there is so much innovation and such rapid change occurring, you know someone is tracking and aggregating, learning and teaching about this new forum [...]

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Creative Marketing Campaigns

December 17, 2009

Using creative marketing campaigns is the key to getting people talking about your product, visiting your web site, viewing your YouTube videos and clicking on your ads. The end product is sales. But, how do you come up with your own creative marketing campaign?

Brainstorm with partners or people that you trust. Be sure that the [...]

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Emarketing Strategy

December 14, 2009

Developing an emarketing strategy is top priority for anyone wanting to make money online. To keep up with the market and surpass your goals decide on a strategy that works for your business model by checking on your goals again. The end of the year is a good time to look back at what you [...]

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