From the category archives:

Word Of Mouth Marketing

Word of Mouth Experts

September 3, 2010

While there are aspects of Word of Mouth involved in most Internet Marketing and Social Media activities, there are experts who have focused very specifically on Word of Mouth best practices and cutting edge strategies for years.
These are Word of Mouth experts you will definitely want to learn from and know about:
ANDY BEAL, creator of [...]

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10 Top Downloaded Programs to Help with Marketing

August 30, 2010

First there was the Internet as it was used by scientists, the government and various other very smart individuals in private and education sectors. Then a fellow in Europe decided that it would be cool to share data he was collecting while working at CERN. To do this in an efficient and elegant manner, he [...]

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Brian Solis Word of Mouth SuperGenius Video

August 12, 2010

Brian Solis was one of six prominent speakers who are also all authors at an event this past July 20, 2010 focused on how to be great at Word of Mouth Marketing. Even though that event is past, there are many more opportunities to learn from Brian.
We’ll start with this short (5:20 minute) Word of [...]

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Social Media Marketing 2010

May 13, 2010

Social Media Marketing 2010 will bring together leading brands and marketing experts to explore the viral power of social networks.
With the rise of social networks a new marketing medium has emerged: one that requires trust, rewards value and thrives on word-of-mouth. From blogging to video-sharing, Flickr to Twitter, social media marketing is delivering impressive returns. [...]

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Fan Appz Professional Helps Small Businesses Engage and Monetize Online Audience

April 27, 2010

“We actually drove over 55% conversion rates in some of these cases… You don’t get anything close to that when you put up traditional ads…” — Jon Siegel, Fan Appz CEO
Businesses everywhere are utilizing social media as a compelling new area in their word of mouth marketing strategy, and engaging an online audience through [...]

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Why Blogger Outreach For Word of Mouth Marketing

April 24, 2010

Blogger Outreach Word of Mouth Marketing
Blogger outreach is an increasingly important component of any word of mouth marketing campaign. While traditional word of mouth marketing relied heavily on people talking to each other and traditional public relations on the media, blogging has cemented itself as the perfect storm of the two. Blogging retains the personal [...]

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Foursquare Day Word of Mouth Marketing

April 16, 2010

Foursquare Day Word of Mouth Marketing
Happy Foursquare Day, everyone! What? You hadn’t heard? It’s April 16, numerically 4/16, and if you’re counting, four “squared” is 16. So, 4 squared is 16. Foursquare- get it?
Rabid fan loyalty and innovation are things that you can’t buy or predict for a brand or product, and Foursquare has both. [...]

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uApp Lets You Build Your Own iPhone App. For Free.

March 25, 2010

Word of Mouth Marketing iPhone App uApp
Earlier this afternoon I spent 45 minutes designing an iPhone app. It was a fill in the blank screen, similar to filling out an online profile, and you can add video, photos, links and rss feeds. You choose the image you want for your icon, and you choose the [...]

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#SXSW Interactive is Happening Right NOW!

March 13, 2010

SXSW Interactive word of mouth marketing has to be the most powerful force in the social media world that I can think of. #sxsw isn’t a trending topic yet, but it will be. Today, March 12, is the beginning of SXSW Interactive, the biggest collection of social media geeks in the U.S. all year. Twitter [...]

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