Email communications platform win with socialized email for Strongmail.
Companies are finally waking up to the fact that consumers have had enough of bulk email and are finally choosing their email communications platform for their ability to send personalized and targeted messages, we say AT LAST.
Strongmail has announced that it was selected by InterContinental Hotels Group, the world’s largest hotel group by number of rooms, to provide the company with the platform through which its marketing and transactional email streams can be delivered.
Steve Sickel, Senior Vice President, Distribution and Relationship Marketing at IHG. “Not only does StrongMail give us complete control over our sending environment, it will provide integration capabilities for delivering highly personalized and targeted messages.”
Related posts:
- Strongmail announces Email and Social Media Marketing Are Top Areas of Investment in 2010 The gist of the report is that email and social...
- Word Of Mouth makes a happy valentine’s day according to Paul Bates managing director StrongMail UK Word Of Mouth makes a happy valentine’s day according to...
Related posts brought to you by Yet Another Related Posts Plugin.
