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social media marketing

Early Bird Deadline for Social Media Email Marketing Event in San Francisco

August 2, 2010

You already know the important role Social Media plays in Word of Mouth Marketing. What many may not realize is that integrating your email marketing into your Social Media activities is the most effective way to ensure that you maximize your ROI.
The time, effort and money you spend on Social Media is only truly effective [...]

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Social Media Marketing 2010

May 13, 2010

Social Media Marketing 2010 will bring together leading brands and marketing experts to explore the viral power of social networks.
With the rise of social networks a new marketing medium has emerged: one that requires trust, rewards value and thrives on word-of-mouth. From blogging to video-sharing, Flickr to Twitter, social media marketing is delivering impressive returns. [...]

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Word of Mouth Marketing for the Super Bowl

February 5, 2010

Super Bowl Word of Mouth Marketing
Ah, the Super Bowl. That great American television orgy of advertising. Traditionally it is the single biggest ad spend for many large companies, and the ads themselves have taken on almost a word of mouth life of their own and, in some ways, are anticipated as much as the game [...]

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Word of Mouth in Marketing for Big Soda

January 31, 2010

Word of Mouth in Marketing

Word of mouth in marketing is perhaps the most potent type of recommendation there is. Someone talking to someone else about your product is invaluable- and the rise of social media is only making those kind of conversations more frequent, and searchable. New word of mouth marketing campaigns from Coke and [...]

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