Home >

Posts tagged as:

social media marketing

Word Of Mouth Marketing and Social PR

February 14, 2011

Social PR is a weird concept. First off, forget the idea that it’s anything to do with non-profits or the environment; it might have done ten years ago – but today social = online. Secondly, forget press releases; forget having lunch with the Editor. Social PR is about creating and sharing good content. Content which [...]

Continue Reading0
Read the full article →

More Forms of Word of Mouth Marketing

December 5, 2010

Before there was Social Media there was Affiliate Marketing. While both are forms of Word of Mouth Marketing (and so is the original form – people telling each other in person, by snail mail or by phone), online womm is by far faster and more powerful. If you’re headed to Las Vegas to attend Affiliate [...]

Continue Reading2
Read the full article →

London Social Media Monitoring Event #MSM10

November 19, 2010

Does monitoring Social Media to see what is being said about you, your company or your products or measuring your Social Media ROI a challenge? If you’re in London you’re in luck because the Influence People International Monitoring Social Media event hits London on November 22, 2010. If you missed the U.S. events and have [...]

Continue Reading0
Read the full article →

10 Social Bookmarking Sites for Business

September 29, 2010

The way businesses communicate with both current and prospective customers has changed almost beyond recognition in the past decade. While traditional methods such as networking functions still have their place, the advent of the Internet and more recently social media has meant that many businesses face the choice between embracing this brave new world and [...]

Continue Reading1
Read the full article →

Early Bird Deadline for Social Media Email Marketing Event in San Francisco

August 2, 2010

You already know the important role Social Media plays in Word of Mouth Marketing. What many may not realize is that integrating your email marketing into your Social Media activities is the most effective way to ensure that you maximize your ROI. The time, effort and money you spend on Social Media is only truly [...]

Continue Reading1
Read the full article →

Social Media Marketing 2010

May 13, 2010

Social Media Marketing 2010 will bring together leading brands and marketing experts to explore the viral power of social networks. With the rise of social networks a new marketing medium has emerged: one that requires trust, rewards value and thrives on word-of-mouth. From blogging to video-sharing, Flickr to Twitter, social media marketing is delivering impressive [...]

Continue Reading0
Read the full article →

Word of Mouth Marketing for the Super Bowl

February 5, 2010

Super Bowl Word of Mouth Marketing Ah, the Super Bowl. That great American television orgy of advertising. Traditionally it is the single biggest ad spend for many large companies, and the ads themselves have taken on almost a word of mouth life of their own and, in some ways, are anticipated as much as the [...]

Continue Reading0
Read the full article →

Word of Mouth in Marketing for Big Soda

January 31, 2010

Word of Mouth in Marketing Word of mouth in marketing is perhaps the most potent type of recommendation there is. Someone talking to someone else about your product is invaluable- and the rise of social media is only making those kind of conversations more frequent, and searchable. New word of mouth marketing campaigns from Coke [...]

Continue Reading0
Read the full article →