January 7, 2010
Email communications platform win with socialized email for Strongmail. Companies are finally waking up to the fact that consumers have had enough of bulk email and are finally choosing their email communications platform for their ability to send personalized and targeted messages, we say AT LAST. Strongmail has announced that it was selected by InterContinental Hotels [...]
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December 3, 2009
The gist of the report is that email and social media are going growing areas of marketing expenditure while “traditional” marketing is going to suffer. This is not surprising with greater returns seen in “new media” and word of mouth marketing. Notes: Survey of more than 1,000 business executives reveals positive economic outlook and significant [...]
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